Design and creation of the visual identity for Le Cercle de l'Art

Cercle de l'Art is a network dedicated to promoting and supporting female artists, founded by Margaux Dehry. We assisted the founder in structuring and deploying Cercle's visual communication, designing a contemporary and sensitive identity based on the concepts of networking and support among female artists.

Our work included developing the season brochure, creating content for social media, designing posters, and defining the overall graphic universe. The logo is based on a capital ‘C’ designed specifically for the project. It is part of a grid composed solely of circles, the graphic matrix that forms the basis of the entire visual system.

This design choice reflects the very purpose of Le Cercle: to forge links, create a supportive network between artists, and evoke a collective dynamic in motion. The grid thus becomes a living and adaptable visual language, from which unique forms are generated.
A graphic figure, derived from this circular pattern, is associated with each season's patron: a symbolic way of distinguishing and honouring their role, while maintaining a strong aesthetic consistency across all media.

Le Cercle de l'Art