She-Bam Pop Wizz! The Amazons of POP

The studio designed and produced the graphics and signage for the exhibition She-Bam Pop Wizz! The Amazons of POP, presented at the MAMAC in Nice.

The exhibition highlights an artistic scene that has long remained in the shadows: that of female artists of the Pop movement, active internationally between the 1960s and 1970s. To accompany this visual and engaging narrative, we designed a graphic identity that is both vibrant and bold, echoing the pop aesthetic and the powerful message of the works on display.

The exhibition signage uses expressive typography, bold colours and dynamic compositions, while ensuring that the information remains clear and easy to read. All of the signage – labels, wall texts, introductory panels – has been designed to reinforce the graphic presence of the exhibition in the space, while respecting the rhythm and content of the museum tour.